VIBRANT Ideation and Marketing × Let's Nurture

AI-Powered Draw-to-Life Event Experience

Let's Nurture, an experienced AI development company in Canada, partnered with VIBRANT Ideation and Marketing to build a custom AI event experience app for the Fairview Park Family Activation. As an experiential marketing technology partner, we developed an iPad experience app for events that transformed children's hand-drawn artwork into AI-generated digital characters in real time. Built in just 5 weeks, the solution combined AI image generation, custom app development, and reliable cloud infrastructure to process over 1,000 drawings across two event days, creating a fun and memorable experience for families.

About the Client

VIBRANT Ideation and Marketing is a Toronto-based experiential marketing agency that creates live brand activations and family-friendly events across Canada.

For the Fairview Park Family Activation, the team wanted children to bring their crayon drawings to life with AI. They needed a reliable event technology partner who could build and deliver the solution on time and within budget.

VIBRANT Ideation and Marketing × Let's Nurture
Users engaging with the Draw to Life AI event experience technology

The Challenge

VIBRANT needed a custom event app that could:

  • Be built in just 4–5 weeks
  • Stay within a budget of $10,000 CAD
  • Handle 1,000+ children’s drawings during a live event
  • Generate AI artwork in 20–40 seconds
  • Run without downtime over two event days
  • Be simple enough for staff to use with little training

The biggest challenge was that no existing software could reliably turn children’s crayon drawings into AI-generated artwork fast enough for a busy live event.

Our Approach

Understanding the Event:
We worked closely with the VIBRANT team to understand how people would move through the event and what kind of experience they wanted before building the solution.

Custom AI Event App:
We built a custom AI event app where children scanned their drawings on an iPad and watched them turn into AI-generated characters. The app cleaned the image, added the watermark, prepared it for printing, and reset for the next child.

AI Image Generation:
We built an AI pipeline that recognised hand-drawn artwork, cleaned the scans, and generated digital images that stayed close to the original drawing. Most images were ready in 20–40 seconds.

Event-Ready Infrastructure:
The system was built for live events with cloud APIs, offline support, automatic retries, and real-time monitoring to keep everything running smoothly throughout the day.

The Result

The solution became one of the standout attractions at the Fairview Park Family Activation, showing how interactive event technology can create memorable experiences while running smoothly at scale.

  • 1,000+ Children’s Drawings Processed – Families watched their artwork come to life through AI during the two-day activation.
  • 20–40 Second Processing Time – Fast AI image generation kept visitor queues moving smoothly throughout the event.
  • Zero Technical Downtime – The application operated flawlessly across both event days without interruption.
  • Delivered in Under 5 Weeks – The entire solution was designed, developed, tested, and deployed within the client’s timeline.
  • Completed Under $10,000 CAD – The project met all business and technical objectives while staying within budget.

The project showcased how Let’s Nurture delivers children’s event activation technology that combines creativity, AI, and dependable engineering to produce engaging experiences for families and brands alike.

“Turning Children’s Imagination Into Interactive AI Experiences.”

This project shows how Let’s Nurture turns creative ideas into real-world interactive experiences. By combining AI, mobile technology, and live event expertise, we build engaging activations that people remember long after the event is over.

Technology Stack

  • iOS (iPad Event Application)
  • Custom AI Image Generation Pipeline
  • AWS Cloud Infrastructure
  • Image Enhancement & Background Removal
  • Watermark Processing
  • Print-Ready PDF & JPG Export
  • Real-Time Event Monitoring

Looking for a Similar Solution?

Whether you’re planning a retail activation, shopping centre campaign, museum exhibit, exhibition, or family event, Let’s Nurture builds custom AI-powered interactive experiences that bring together creative ideas and reliable technology.

Our expertise includes:

If you’re looking for an event technology company in Canada, an event technology partner for your agency, or a team that builds interactive event experiences, we can help. Get in touch to discuss your next event.

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